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Posts Tagged ‘media’

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I love this spot from Volkswagen. From the song selection to the casting (including the dog with the perfect guilty look!) Hysterical. And it demonstrates a product feature/benefit – the convenience of keyless access – in an engaging and entertaining way. I could watch it over and over again. Kudos to VW!

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I love when creative and placement work together to create a relevant and memorable brand impression. This clever marriage of the message and the medium from BBC America drives homeĀ  the impression that BBC America delivers a serious, high quality product, while differentiating itself from the competition in a highly memorable way.

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